About the Challenge

  “THE CHALLENGE” is a sponsored social media game were 7-10 High Schools in a specific market compete against each other on Instagram. Parents and students interact with sponsors collecting points for each High School, along with the ability to win daily prizes. The Game takes place over 4 weeks and the High School with the most points in the game receives a donation to their High Schools Athletic Department.

  “THE CHALLENGE” starts with a sponsor in a specific market and over 4 weeks each sponsor interacts with High School parents & students in the game through Instagram along with customized game t-shirts that include each sponsors name and Instagram account with the fully branded FIBRANDING SUV.